The trend that started with the Cambridge Satchel Company’s release of four shades of nearly fluorescent bags has not slowed down for a minute

For most, a flash of neon is the quickest way to ease into the trend: Styling with a neutral basic is an elegant option for brightening up any outfit without overwhelming a room. Try pairing, say, gray Stella McCartney pants and a lemon yellow crewneck from Girl by Band of Outsiders to strike the perfect balance. After all, everything is better in moderation.
The trend that started with the Cambridge Satchel Company’s release of four shades of nearly fluorescent bags has not slowed down for a minute. Since these eye-catching bags made their first widespread display during New York Fashion Week— where they graced the arms of nearly every editor and stylist seated in the front row—wearing the ultrabright hues has become a warm-weather must.
And although neons aren’t the easiest colors to work with, that didn’t stop such designers as Peter Som and Rag & Bone from incorporating the fluorescent hues from head to toe.